Authority Content
The narratives, formats and scripts that make your expertise legible to a buyer instead of impressive to a peer.
Personal Brand Growth Company
Build the name people trustbefore they need what you sell.
Koma builds personal brands for founders, CEOs, doctors and experts across Egypt and the Gulf — turning real expertise into authority, attention and business opportunities.
By application · Cairo & Dubai
FOUNDERS · CEOS · DOCTORS · EXPERTSSTRATEGY · CONTENT · PREMIUM PRODUCTIONSTUDIOS IN CAIRO & DUBAI
What we actually do
Not content.A position in your market.
Most experts are sold reels. We build the thing that makes a reel worth watching: a clear position, a reason to be believed, and a system that keeps you visible to the people who actually buy.
01↗02 03 04
Positioning & Strategy
The point of view only you can own — who you are for, what you stand for, and what you deliberately say no to.
Premium Production
Directed, filmed and finished by our own crew, so the work carries the standard you charge for.
Distribution & Growth
Publishing rhythm and platform fit, so visibility compounds instead of resetting every month.
The Koma System
One system. Five moves.
The same path every engagement follows — from the claim you can defend to the content that keeps proving it.
- 01
Position
We find the claim you can defend and the audience worth owning.
- 02
Build
Narrative, messaging and content architecture — what you say, and in what order.
- 03
Produce
Our crew films and finishes it: brand films, reels, podcasts and campaigns.
- 04
Distribute
A publishing rhythm matched to the platforms your buyers actually use.
- 05
Grow
We read what worked, cut what did not, and keep the system moving.
Selected work
The work, and who it was for.
Recent KOMA projects across personal branding, commercial and editorial production. The full library lives on the work page.
Our published work is on the work page.
See all work ↗Who we build for
Built for people whose name is the business.
Founders
You raise, hire and sell on reputation long before anyone reads a deck. Make that reputation deliberate.
CEOs & Executives
The company has a brand. The person leading it usually does not — and that is where trust is decided.
Doctors & Clinicians
Patients choose a name they already trust. That decision happens well before the first appointment.
Real Estate
High value, high trust, long decisions. Whose name comes up in the room matters more than the listing.
Experts & Consultants
Your fee is a function of your standing, and standing is built in public or not at all.
Why this matters
A personal brand is not fame. It is preference.
Trust before the pitch
People buy from the name they already recognise. Most of that work happens long before the meeting.
Priced on standing
Reputation moves your fee, the quality of your pipeline and how long a sale takes to close.
An asset you keep
Campaigns end. A position in your market compounds, and it follows you between ventures.
Production capability
We do not outsource the camera.
Strategy that cannot be produced is just a document. KOMA runs its own crew and post — concept, direction, cinematography, lighting, art direction, edit and grade — so the plan and the footage come from the same team.
●Zahraa El Maadi, Cairo · Dubai, UAE
Before we start
Questions, answered clearly.
Who does Koma work with?+
Founders, CEOs, doctors, real estate professionals and experts — mostly in Egypt and the Gulf — who want a deliberate public position rather than occasional content.
Is this just content production?+
No. Production is one part of it. The work starts with positioning and messaging and ends with distribution; without those, content is expensive noise.
Can you handle strategy and production together?+
Yes. Positioning, creative direction, content systems and production run through one senior team, with our own crew on the shoot.
Do you work outside Egypt and the UAE?+
Yes. Our Cairo and Dubai presence supports regional and international projects, including remote strategy and production planning.
How does it start?+
You apply. We review where you stand today and what you could own, and we tell you honestly whether Koma is the right team to build it.
Next step
Ready to build the name your market trusts?
Apply to build your personal brand. We look at where you stand today, the position you could own, and whether Koma is the right team to build it.
By application · Cairo & Dubai
Prefer to brief us directly?
Tell us what you’re building.
For production, campaign and brand work — or if you would rather talk before applying. Send the brief and we will come back to you.
Selected client work may remain confidential by request.